How to Evaluate a Cold Email Lead Generation Agency
Assess an agency through data ownership, sender controls, lead acceptance, CRM handoff, reply operations, and auditable metrics.
By Julian Hartwellokki-go Permissions, Data Transparency, and LinkedIn Scraping: The Mistakes I Made So You Don't Have To
A pitfall-filled guide to okki-go permissions, data source transparency, LinkedIn automation scraping, B2B contact database hygiene, and when intent data actually belongs in your B2B sales workflow.
By Julian HartwellOkki-Go vs Apollo, Sales Navigator Export, and Email Validation: A Cost Controller TCO Guide
A procurement-minded B2B SaaS budget owner compares okki go vs apollo, explains sales navigator export limits, contact database TCO, and when an email validation service is worth buying.
By Julian HartwellStart With the Purchase Situation
Learn how to find buyers for your business by defining the purchase situation, selecting channels, qualifying fit, and improving from real buyer outcomes.
By Julian HartwellHow to Cold Email: A Relevance-First Workflow
Learn how to cold email by excluding poor-fit contacts, verifying data, drafting a truthful message, protecting deliverability, and measuring qualified out
By Julian HartwellIs okki-go an AI SDR? What Revenue Operations Teams Should Evaluate in Lead Generation
Conclusion-first RevOps guide for lead generation evaluation. Covers okki-go as an AI SDR, account-based marketing, intent data, waterfall enrichment, SPF DKIM DMARC, and LinkedIn connection questions.
By Julian Hartwellokki-go vs Artisan AI: A 6-Step Evaluation Checklist for RevOps Teams
A hands-on checklist for evaluating AI SDR tools from a software buyer who compared okki-go and Artisan AI - covering permissions, intent data, email campaign infrastructure, and API email verification documentation.
By Julian HartwellLead Generation Data Matters When Provenance Changes a Decision
Define, source, verify, govern, qualify, and correct data according to the decision each field can change.
By Julian HartwellDefine the Free-Review Offer Before the Subject
Evaluate free-review, no-obligation B2B cold-email subject lines by defining scope, effort, data use, next steps, and the exact promise the body can suppor
By Julian HartwellOkki-Go Workflow For Founders: 7 Checks Before You Trust Hard Bounce Rate
A practical Okki Go workflow for founders and RevOps teams. Use this checklist to evaluate lead generation, email validation, and hard bounce rate before scaling AI SDR outbound.
By Julian Hartwell